Ben Goodwin co-founded OLIPOP in 2018, alongside business partner, David Lester. Ben, who forwent an environmental science degree in favor of his entrepreneurial spirit, has a passion for health and wellness that stems from personal experience. After a childhood on the standard American diet, Ben had an epiphany at just 14 years of age, losing 50 pounds with the implementation of daily exercise and more mindful eating habits. These positive changes resulted in a deep curiosity about nutrition's effect on physical and mental health, making Ben a relentless scholar of the human microbiome and ways to leverage it for overall wellness. Through Ben’s unique formulation and marketing approach, OLIPOP has earned titles of BevNet’s “Rising Star'' in 2020, AdAge’s “Hottest Brands 2023”, and placed within “TIME100 2024 Most Influential Companies”.