Advancing Africa's commercial profile, increasing U.S. exports and investment, showcasing tools to support new market entrants and fostering commercial opportunities for businesses across the United States and Africa.

We are targeting cities across the U.S. with sizeable African diaspora and minority business communities, existing business linkages with Africa, and a high level of interest from elected officials (city, state, or federal) as we work together to expand Africa's commercial profile, increase U.S. exports and investment, showcase tools to support new market entrants, and foster commercial opportunities for businesses across the United States and Africa.

This multi-year campaign is focused on developing momentum for U.S. enterprises to conduct business with African partners through roadshows, webinars, community engagement, and social media highlighting regionally relevant African investment opportunities.